We were tasked with the following objectives: showcasing the range of diamond products and related information, automating diamond sales through the online store, facilitating the made-to-order sale of these precious gems, and managing payment processing and control.
The website also supports auctions and provides an interactive, flexible user experience. Diamonds are listed on the site with descriptions, along with features for subsequent search, filtering, and sorting.
Additionally, each diamond is accompanied by generated infographics that visually present its specifications and clarity. Users can also create 3D models of diamonds, with features supporting user interactions such as scaling, rewinding, rotating, and more. Purchases can be made in various currencies.
Results
In 2023, the company generated revenue of 322.6 billion rubles, marking a 9% increase. The cost of diamond product sales also rose by 14%, reaching 175.6 billion rubles.
CASE STUDY
Project presentation with animation details and micro-interactions
